DESIGN NARRATIVE

ABOUT THE PROJECT

Evenings Delight is Miami’s premier destination for luxurious outdoor living, offering a curated selection of grills, hot tubs, and indoor/outdoor fireplaces. The brand combines high-end luxury with the vibrant spirit of South Florida, catering to discerning customers who desire to transform their spaces into lavish retreats.

The new brand identity for Evenings Delight was designed to reflect luxury, fun, and the seductive charm of Miami. The logo was crafted with golden gradients to enhance the brand’s premium appeal, and the typography was chosen to convey both sophistication and modernity. The brand guidelines incorporate a bold and bright color palette inspired by Miami’s vibrant landscape, ensuring that every visual element tells a story of excitement and the allure of luxury living.

The overall identity was meticulously crafted to ensure that every customer interaction feels exclusive and luxurious, perfectly capturing the essence of Evenings Delight.

Old Logo vs. New Logo

Logo Variations

Brand Color Palette